Iris
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Website builder and host For small businesses in the United States

Watch your website get made.

Tell Iris about your business in a short form. It designs every page, writes it, builds it and tests it in a real browser. Then it hosts the site and helps you run it: your store, your email and your payments, in one place.

Start your websiteSee how it works

Runs in your browserHosting includedBuild your site for $8. Run it for $15 a month.

The Iris editor with the Moth & Needle home page open: browse, style, sections, text and photos tools above the page, and beside it "Click anything in the preview" with a box to describe a change and suggestions such as a bolder headlineThe Iris editor with the Moth & Needle home page open: browse, style, sections, text and photos tools above the page, and beside it "Click anything in the preview" with a box to describe a change and suggestions such as a bolder headline

01 What Iris is

A whole website, and the tools to run it.

Not a template with your logo dropped in. Iris plans a complete multi-page site from your facts, hosts it on a free address or your own domain, and stays its control room after launch.

Made for you

22 kinds of website, from an online store to a wedding, each with the pages it needs. Your prices, hours and photos are used exactly as you give them.

Tested before you look

Every page is opened in a real browser at seven screen sizes, every button pressed and every menu opened. What's broken is repaired first.

Hosted for you

Publish to a free address, or connect your own domain. No hosting account, no servers and nothing to install.

Sell anything

Products, tickets, services and downloads, with card payments through your own Stripe account.

Email that works on day one

Every store gets its own contact and support addresses, and replies arrive in your Inbox as conversations.

Run the business

Orders, refunds, stock, finances and the people who help you, all beside the website they belong to.

02 Who it's for

For people with a business to run.

Iris is for owners who want a site that looks made for them, without learning a website builder or hiring a developer.

  • Shops and makersSell products with photos, options and stock, and ship or hand them over.
  • Service businessesShow what you do and what it costs, and take bookings through the booking page you already use.
  • Venues and eventsSell tickets with dates, places and ticket types, and check people in at the door.
  • CreatorsSell guides, music, patterns and other files that buyers get straight after paying.
  • Local businessesRestaurants, studios and practices: opening hours, a map, a menu and a way to get in touch.
  • Freelancers and agenciesBuild sites for clients, and hand over a quality report with every one.

03 How it works

A short form in. A finished site out.

  1. Fill in the form. What you sell, who it's for, your pages and your own photos. Pick a style, or leave it to Iris.
  2. Three directions. Pick one. Before a page is written you see three different looks with your name in the real fonts.
  3. Iris builds and checks it. Every page planned, written, tested in a real browser and repaired.
  4. Edit, then publish. Click any word or photo to change it, then go live on a free address or your own domain.

Every step, in detail

New website, step 1 of 8, "What are you making?": start a new website or redesign your current one, then kinds of website such as Online store, One product or brand launch, Service business and Creative studio, each with a small previewNew website, step 1 of 8, "What are you making?": start a new website or redesign your current one, then kinds of website such as Online store, One product or brand launch, Service business and Creative studio, each with a small preview

04 Yours alone

No two websites the same.

Every build gets its own Design DNA: layout, fonts, palette, art, motion, opening screen and menu, drawn from 694 design choices. Choose any of them yourself; whatever you leave to Iris steers away from your last 6 sites.

  • Northlight · Music festival

    • PaletteNeon on dark
    • ArtAurora ribbons
    • Opening screenInteractive canvas

  • Kiln Theory · Ceramics studio

    • PaletteEarthy muted
    • ArtFluid marbling
    • Opening screenSplit asymmetric

  • Ember & Oak · Hospitality: wood-fired bakery, pizza bar and natural wine bar

    • PaletteDark with one accent
    • ArtLiquid blobs
    • Opening screenStatement over art

  • Lund & Vale · Architecture

    • LayoutSwiss grid
    • PaletteLight with one accent
    • ArtMesh gradient

4 example sites built by Iris in October 2026 for made-up businesses, each from a short brief. After every build, the browser check compares the new site with your last 8 and notes how close it came.

05 Checked for you

Tested like a visitor. Fixed before you look.

Iris opens every page in a real browser at seven screen sizes, presses every button, opens every menu and measures what it sees. What's broken is repaired, page by page, before you see it.

  • 320small phone
  • 360phone
  • 375phone
  • 834tablet
  • 1280laptop
  • 1440desktop
  • 1920large monitor
A finished site's Overview: ready to review, problems found, pages, what Iris checked in a real browser, and the next steps, with the Editor and Publish one click awayA finished site's Overview: ready to review, problems found, pages, what Iris checked in a real browser, and the next steps, with the Editor and Publish one click away

06 After launch

Then it runs the business with you.

Orders, stock, customers' emails and your numbers sit beside the website they belong to. Running your store and answering email never use credits.

Orders for an example pottery shop: tabs for orders, invoices, abandoned checkouts, customers, returns and stock, filters, and each order with its customer, payment, fulfilment and totalOrders for an example pottery shop: tabs for orders, invoices, abandoned checkouts, customers, returns and stock, filters, and each order with its customer, payment, fulfilment and total
The Inbox with a customer's message open as a conversation: star, labels, archive and spam, the message itself, and a reply box with saved replies, beside what Iris knows about that customerThe Inbox with a customer's message open as a conversation: star, labels, archive and spam, the message itself, and a reply box with saved replies, beside what Iris knows about that customer

Everything you can run from Iris

Pricing

Build your site for $8. Run it for $15 a month.

Every account is on a plan. Manager is $15 a month and runs your websites; the $8 pack of 36 credits builds a three-page site. So a first three-page site is $23 in its first month, then $15 a month to keep it running. Or start on Starter at $25 a month, with 100 credits every month.

Manager

You already have a site, or you build with credit packs.

$15 a month
No credits included. Buy packs for AI work, from $8 for 36.
  • Runs your websites and every business tool: store, orders, Inbox, finances and people
  • The editor and every change that needs no AI
  • Credit packs whenever you want AI work
Start with Manager
A good place to start

Starter

Your first website, and room to change it.

$25 a month
100 credits a month · about 2 three-page sites
  • Everything in Manager
  • 100 credits every month for new sites, pages and AI changes
  • Unused credits carry over for 1 extra month
Start with Starter

Studio

More sites, or more changes each month.

$49 a month
220 credits a month · about 6 three-page sites
  • Everything in Starter
  • For a business with a few websites, or regular redesigns
Start with Studio

Pro

Building websites is your work.

$99 a month
520 credits a month · about 14 three-page sites
  • Everything in Studio
  • For freelancers and agencies building for clients
Start with Pro

Every plan includes 5 live websites, 100,000 visits' worth of requests, 10 GB of storage and 2,500 emails a month, shared across your account. No share of your sales.

Plans, credits and what's included

Your site, being made.

Sign up with your email, choose a plan, and fill in the form. Iris does the rest, and you can watch it happen.

Start your websiteSee every feature